Catalyst Design & Advertising | Coillte Campaign
51295
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  • Coillte Ad
  • Coillte Ad
  • Coillte Ad
  • Coillte Ad
  • Coillte Ad
  • Coillte Ad
  • Coillte Ad

Coillte Campaign

Coillte is a remarkable Irish success story, with dual roles as protectors of Irish public woodlands and creators of a series of highly successful commercial companies. Our task was to communicate that duality, which we captured in the line “Trees are just the start of it.”
As a part of this, we highlighted Coillte’s successful ventures in telecommunications, wood products and wind energy. We pursued this strategy with advertising in national press, radio and online. The result was a major reassessment of Coillte as a company as passionate about innovation as conservation.

Category

Advertising, Design